Insights Measurement Specialist
Company: VirtualVocations
Location: Santa Barbara
Posted on: November 7, 2024
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Job Description:
A company is looking for an Insights & Measurement Specialist in
Advertising Sales.
Key Responsibilities
Collaborate with the Pre-Sales Insights Lead to provide audience
and content insights for client engagements
Lead post-sales measurement studies to quantify campaign impact and
create narratives of campaign success
Distill complex data into compelling stories through case studies
and presentations for client discussions
Required Qualifications
3+ years of experience in digital advertising, focusing on campaign
measurement or audience insights
Strong knowledge of campaign measurement methodologies and
experience with third-party measurement vendors
Expertise in analyzing audience data and content engagement trends,
preferably with tools like Comscore
Experience collaborating with sales and marketing teams to support
client acquisition and retention
Keywords: VirtualVocations, Alhambra , Insights Measurement Specialist, Other , Santa Barbara, California
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